MUSCAT, 24 January 2017 - Bank Muscat, the flagship financial services provider in the Sultanate, in step with its 'Let's Do More' vision and 'Imprints' initiative to support youth as part of social responsibility, has extended a helping hand to two youths undergoing a drug rehabilitation programme at Shurooq Al Amal Al Alamia.
Shurooq Al Amal Al Alamia is the first of its kind non-profit drug rehabilitation centre in Oman. Located in Al Hail Shimalia, the objective of the centre is to alleviate the scourge of drug addiction from society. Shurooq Al Amal Al Alamia follows the 12-step programme established by Narcotics Anonymous (NA) which is the international procedure for caring for drug addicts.
Zahra Al Harmali, who runs the centre, is a trained therapist in drug addiction and mood change. Zahra thanked Bank Muscat for helping youth facing addiction problems to kick the habit and join mainstream society. The fine example set by the bank will be emulated by other corporates, benefiting needy segments of society, she added.
The support to the programme underscores the bank's commitment to social responsibility and thereby strengthen the hands of needy segments in society. The bank seizes every available opportunity to channel resources for creating sustainable, positive changes in communities by investing in their welfare to equip them for a better life. The support to the drug rehabilitation programme is yet another affirmation that Bank Muscat is a true partner in nation-building.
Bank Muscat attaches great importance to sustainable development activities and is the first Omani bank to establish a full-fledged CSR department. Considered among core values, the CSR policy reflects the bank's commitment to all segments of society with the aim of national development and progress.
Since its inception, the CSR department of Bank Muscat has taken major strides to support different segments of society and touch the lives of people. Committed to contributing towards sustainable development and delivering long-term benefits to the community, Bank Muscat CSR programmes are focused on key areas, including youth, sports, health and education.