MUSCAT, 02 October 2013 – Bank Muscat, the flagship financial services provider in the Sultanate, in association with Oman Sail, hosted a special event to introduce sailing to women, attended by prominent clients, staff and stakeholders.
The 'Try Sailing' event was organised at The Wave, Muscat as part of the bank's exclusive Zeinah services for women and social responsibility initiatives in support of women empowerment. The programme was conducted by Omani women instructors trained as part of Oman Sail's Women's Sailing Programme.
The bank is closely associated with Oman Sail's Women's Sailing Programme aimed at inspiring a new generation of young Omani women to take up sailing both for leisure and career options. The unique programme supports women empowerment to create a sustainable sailing future for women in the country.
Notably, the bank's lead support to the all-women crew of Thuraya Bank Muscat team which participated in Sailing Arabia – The Tour has achieved outstanding results with one of the members, Raiya Al Habsi becoming the first Arab to be nominated for the prestigious Rolex Sailor of the Year award. Raiya is a shining example of how the programme is creating a sustainable sailing future for women in the country and contributing to empowerment of women.
Bank Muscat's role in developing this unique programme has enabled young Omani women sailors to compete in regional and international championships, while others have been trained to become internationally certified sailing instructors. The programme has also helped to introduce sailing to thousands of children and adults, especially young women, across the Sultanate.
The bank utilised the 'Try Sailing' opportunity to familiarise participants with the Zeinah suite of products and services targeted at women. Aimed at offering the most rewarding banking experience, the Zeinah suite includes exclusive cards, designated counters at branches and specially designed products. The exclusive service is based on the premise that women prefer to use special banking services that preserve their privacy. Zeinah recognises that women often have their own needs and goals when it comes to money and finance.